Claude Motion Video · Effect library

Letter drop animation

Letter drop introduces a headline one character at a time. Each letter starts above its final position, falls into place, overshoots slightly, and settles with a small bounce. The stagger creates a readable rhythm for short titles, product names, and showreel openings. Use the library preview to inspect the motion, then copy the original effect wording into a prompt with your own text.

The prompt

letters drop in one by one from above with a slight overshoot bounce

Use this wording with your own text, then describe the colours, pace and reading pause you want.

See the motion

Effect preview

Letter drop introduces a headline one character at a time. Each letter starts above its final position, falls into place, overshoots slightly, and settles with a small bounce. The stagger creates a readable rhythm for short titles, product names, and showreel openings. Use the library preview to inspect the motion, then copy the original effect wording into a prompt with your own text.
The live preview demonstrates the library effect described in the prompt.

Related community example

Community example by Stephan Livera: around 12 seconds, the letters in NEVER arrive from above in sequence. The full showreel combines this moment with several other motion techniques.
Shared by Stephan Livera (@stephanlivera) on X. . This is a community reference, not a claim that it was made with this website.

Make the effect your own

Learn how to turn your words into a video with the text animation generator, or return to the effects library.

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